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Industry Solutions Consumer Goods
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Airloom’s Mobile Sales Force Automation Solution for Consumer Goods companies is all about making the most of those few moments your sales force have available with clients. By automating and mobilising the most critical components of your organisations business systems your sales reps can make informed decisions and take immediate action.

Field sales representatives face special challenges today. With the growing complexity of products, channels, the explosion of information, and increasingly crowded customer calendars, it has never been more critical to make the most of the precious time that a sales representative gets to spend with a client.

In addition to increased productivity in merchandising & sales, there is a measurable business ROI from lower operating costs and cycle times, as well as improved business efficiencies and customer responsiveness.

Airloom’s Mobile Sales Force Automation Solution provides benefits for the sales management team, the field representative, and the marketing function of your organisation.

The main features of the Airloom Mobile Sales Force Automation Solution include:

Account and Contact Information Management
Call Cycle Management (time spent in visits, missed visits)
Order Entry with Signature Capture
Distribution Gains & Losses
Out of Stocks
Missing Tickets
Promotional Compliance
Price Checks
Competitor Activity
Call Notes Capture
Asset Management
Field Activity Analysis
Task Management
Multi Level Objective Management
Survey Management and Setting
Expense Management

The Airloom Mobile Sales Force Automation Solution automates field operations and provides immediate access to field data, shortening the information cycle. Quality information can be captured cost-effectively and analyzed so that relevant, up-to-date reports can be generated. These capabilities can provide management with effective insight into a range of operational criteria such as distribution, pricing, promotional compliance discounts, shelf displays, competitor activity and out-of-stocks. In addition, the ability to drill down into accurate history helps field managers make more informed decisions in order to improve field force productivity.

Airloom’s Mobile Sales Force Automation components are complete mobile business process templates that can be customised to suit your application and workflow requirements, providing management greater visibility and control over their mobile salesforce.

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